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Alternative Minds Marketing Consultancy...
Alternative Minds provide marketing consultancy services covering every aspect
of marketing, including internet marketing. We use the broadest definition of
marketing, not dissimilar to that of Peter Drucker, "Marketing and Innovation
make money. Everything else is a cost". In addition, we always keep in mind
another quote from Drucker, "the aim of marketing is to know and understand the
customer so well the product or service fits him and sells itself".
Our breadth and depth of expertise in marketing means it is perfectly placed
to undertake ad hoc strategic and operational marketing projects for organisations
of all sizes. Our strategic marketing projects have determined how our client's
organisation competes in a market place. Alternative Minds helps our clients
generate a competitive advantage relative to its competitors. The focus of our
operational marketing projects have been to build, improve and refine existing
marketing functions within the client's organisation and help them determine the
marketing mix to attract and keep customers and to maximize the value derived
for those customers, as well as to satisfy the customer with prompt services
and meeting the customer expectations. Each project is specifically designed to
meet the client's unique requirements. Alternative Minds not only has the vast
experience of skilled marketeers to draw upon, but also has marketeers who are
additionally experts in both internet technology and internet marketing.